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Esther Derby and Associates

A personal branding firm specializing in leadership development in Agile methodologies.

Owner:

Esther Derby

Website:

Estherderby.com

BEFORE

E

No clear message

E

Outdated design

E

Focused on her qualifications

E

No clearly defined benefit

E

No clear call to action

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AFTER
E

Customer focused language

E

Clear Message

E

Modern responsive design

E

One Clear Call to Action

“I know the power of story. I use stories in my own work. But, I was too close to my own business to tell the story of the work I do from my clients’ perspective. He asked questions, probed, and found the essence. Ryan was also absolutely delightful to work with!”

Esther Derby – Author, International Speaker, CEO Esther Derby Associates

BEFORE

AFTER

PROOF:

180 proof strategy
Ryan Signature
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