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Clearly articulate who you are and what you do…Everywhere

Clarify your message, promote your brand with confidence and become the obvious choice in your target market.

It’s not your product or service.
It’s Your message.

Communicating your value online is hard. It requires a different approach than communicating offline. The right message makes people engage. The wrong one makes you feel like the best-kept secret.

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Your message is “all over the place”

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You attract the wrong audience

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You feel out of alignment

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You look the same as your competition

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You feel like something is missing

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Your offer is not clear

You’re Just too close to it.

As an expert in your field, you know more about your area of expertise than nearly anyone else and you’re good at what you do. So, why is communicating your value so hard? Here’s why – Your message has been in your head for so long, it makes total sense to you but is confusing to everyone else (even at the bar after a few drinks).

But it doesn’t have to be this way.

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Your Message is Your Brand

You’ve been told to clarify your message. So, you hired a copywriter who gave you standard industry copy that hides your values and makes you look like your competitor. You’re convinced you can do better. So, you grab your favorite wine glass and get to work. After spending countless hours agonizing over which words to use, nothing is clicking into place. Here’s why:

👉  Great messaging comes from a process, not another glass of wine (or your competitor’s website). 👈

Clarity

clarity

Distill your message to its core and leave everything else out.

Focus

focus

Leave shiny objects behind and gain traction on the things that matter.

Alignment

alignment

Get your message, marketing, and team on the same page.

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Align your message everywhere.

Getting caught with your digital pants down confuses prospects, and if you confuse, you lose.

Introducing The Brand Messaging System™

Imagine having a structured, repeatable, step-by-step process to build a complete messaging playbook you can use for your go-to-market strategy or your next marketing campaign.

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Position Brand

Define and develop the right message to attract your ideal audience.

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Package Your Offer

Find clarity in your business and offer by packaging your expertise into one irresistible offer.

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Promote with confidence

From emails to content to social media, know you’re doing the right things – in the right order – to move your business forward.

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Clarify Your Message

The program to help you say the rights things everywhere – website, content, emails, and more.

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Clarify Your Message

The program to help you say the rights things everywhere – website, content, emails, and more.

line-graphic-white-06

Introducing The Brand Messaging System™

Imagine having a structured, repeatable, step-by-step process to build a complete messaging playbook you can use for your go-to-market strategy or your next marketing campaign.

E

Position Brand

Define and develop the right message to attract your ideal audience.

E

Package Your Offer

Find clarity in your business and offer by packaging your expertise into one irresistible offer.

E

Promote with Confidence

From emails to content to social media, know you’re doing the right things – in the right order – to move your business forward.

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Clarify Your Message

Or as a client once said, “arrange the knowledge you already have in your head, so it makes sense to others.”  Well Put.

Schedule a Call

Click the button, let’s talk strategy, and determine if we’re a good fit.

Trust the Process

Our proven frameworks help you find the essentials of your business.

Increase Your Impact

Get your message, marketing, and team on the same page.

When you know the steps to follow, everything falls into place. Or as our clients say, “It just clicks.”

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When your message is clear prospects understand what you do

Allison Jackson-Dyer & Bob Dendy
Leadership Development

Keith Kleinmaier
Software 

Michael Santarcangelo
Leadership development

Carrie Skowronski
Leadership Development

Does your message feel “off?”

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You know that gut feeling you get when describing to others what you do? The one that says you’re missing the mark? You have an amazing product or service, but something is OFF, and you can’t wrap your fingers around it.

The good news is it doesn’t have to be this way. You can find the right words to clearly articulate who you are and what do – once you know the real reasons your message feels off. In this ebook, you’ll discover..

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Why subtraction is greater than addition (stop adding stuff!)

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How to align your message and offer

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How to say the right things everywhere

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The LinkedIn Daily Checklist

10 daily activities to capture more profile views and leads in as few as 30 minutes a day

Check your email for the checklist!

3 keys to Creating a Compelling Message

In this short video, you will learn how to articulate who you are and what you do using your customer's language, not yours. 

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The fastest way to create clarity for your brand, business, and bank account

Receive one tip every Monday to help you gain traction and grow your business and brand.  

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The Real Reason Your Messaging Feels "Off"

Discover the 3 pitfalls many consultants make when it comes to messaging and what you can do to fit it! 

Check Your Email for the Guide!