Clearly articulate who you are and what you do…Everywhere
Clarify your message and become the obvious choice in your target market.
It’s Your message.
Communicating your value online is hard. It requires a different approach than communicating offline. The right message makes people engage. The wrong one makes you feel like the best-kept secret.
Your message is “all over the place”
You attract the wrong audience
You feel out of alignment
You look the same as your competition
You feel like something is missing
Your offer is not clear
You’re Just too close to it.
As an expert in your field, you know more about your area of expertise than nearly anyone else and you’re good at what you do. So, why is communicating your value so hard? Here’s why – Your message and overall business have been in your head for so long, it makes total sense to you but is confusing to everyone else (even at the bar after a few drinks).
But it doesn’t have to be this way.
Make your brand easy to understand
You’ve been told to clarify your message. So, you hired a copywriter who gave you standard industry copy that hides your values and makes you look like your competitor. You’re convinced you can do better. So, you grab your favorite beverage and get to work. After spending countless hours agonizing over which words to use, nothing is clicking into place. Here’s why:
👉 Great messaging comes from a process, not another glass of wine (or your competitor’s website). 👈
clarity
Distill your message to its core and leave everything else out.
focus
Leave shiny objects behind and gain traction on the things that matter.
alignment
Get your message, marketing, and team on the same page.
Introducing The Brand Messaging System™
A proven process to make your brand easier to understand by aligning your message and your actions.
The only step-by-step process to build your messaging playbook so you say the right things everywhere.
Clarify Your Message
Position your brand by crafting the right message that speaks to attract your ideal audience.
Polarize Your Magnets
Focus your message by creating assets that attract your audience from your offer to your optin.
Market with confidence
Align your marketing efforts from emails to content to social media.
Tim Eldred
Leadership Development
AltAgency
Helping Agency Owners Grow
Say the right things everywhere
Schedule a Call
Click the button, let’s talk strategy, and determine if we’re a good fit.
Trust the Process
Our proven frameworks help you find the essentials of your business.
Increase Your Impact
Get your message, marketing, and team on the same page.
When you know the steps to follow, everything falls into place. Or as our clients say, “It just clicks.”
When your message is clear prospects understand what you do
Allison Jackson-Dyer & Bob Dendy
Leadership Development
Keith Kleinmaier
Software
Michael Santarcangelo
Leadership development
Leadership Development
Does your message feel “off?”
The good news is it doesn’t have to be this way. You can find the right words to clearly articulate who you are and what do – once you know the real reasons your message feels off. In this ebook, you’ll discover..
Why subtraction is greater than addition (stop adding stuff!)
How to align your message and offer
How to say the right things everywhere
