Listen to the AI host’s version of this article created by Google’s NotebookLM. Don't scare your customers away by Ryan Rhoten https://thedistilledbrand.com/wp-content/uploads/2024/10/WK-43-fear-based-marketing.wav Welcome Patrons. 🥃 So, I had this spooky topic...
Listen to the AI host’s version of this article created by Google’s NotebookLM. Features, Benefits, and Value Propositions, oh my! by Ryan Rhoten https://thedistilledbrand.com/wp-content/uploads/2024/10/Features-Benefits-Value.wav Welcome Patrons. 🥃 Imagine pulling up...
Listen to the AI host’s version of this article created by Google’s NotebookLM. The top three challenges new entrepreneurs face—and how to tackle them. by Ryan Rhoten...
https://thedistilledbrand.com/wp-content/uploads/2024/10/10424-Newsletter-Marketing-strategy-vs-plan.wav I’m a huge fan of using AI to simplify and amplify your content. I’ve put this week’s newsletter into Google’s NotebookLM to create an...
Ever feel like crafting the perfect business strategy is like mixing a cocktail in the dark? Well, it’s time to turn on the lights and get clear on those ingredients. This week, we’re exploring three steps for turning customer insights into actionable...
I got this challenge about personal branding in my inbox this week. 👇 “So dude, I’m challenging you to defend (personal) branding as not a totally narcissistic self-aggrandizing endeavor.” It’s a great question. Many people think the same...
AI is everywhere. From casual conversations with strangers at the bar to conferences to posts and social media. When speaking with clients or prospects, I get asked about AI, specifically how to use AI in their business. So, to satisfy your AI thirst, Let’s look...
This week, I was asked by a Brand MessagingOS client during our Momentum Mixology™ session if they should focus on their personal page or their company page. I get this question, or its kin – should I build my business as a personal brand or company brand...
I was asked recently how I consistently produce content. The answer is simple but not easy, and it’s the cure for your content blues in the digital age: an asset library. An asset library is like your personal wine cellar, stocked with the finest content—posts,...
In 2021, I realized I had a problem, like a cocktail shaker stuck on a bottle of top-shelf gin. The problem started in 2019, the year I decided to change the direction of my business. My business began in the career industry, where I was helping career professionals...
