Creating Clarity Newsletter #014 Later today, I’ll be speaking in front of an audience at a conference for the first time in two years. The topic is how to grow your brand using LinkedIn. LinkedIn is an excellent place for individuals and brands to raise brand...
What makes a good LinkedIn Cover Story Video? Creating Clarity Newsletter #013 (ironic I’m writing this on Friday the 13th) Reading time: 4 minutes 28 seconds +30 seconds to watch the video Let’s go! Let’s talk LinkedIn profile images. If you just...
A few years ago, I wrote CareerKred, where I outlined the four steps you must go through to build your brand. While I wrote the book for career-minded professionals who wanted to build a personal brand to stand out in their career. Now six years later, it turns out...
Creating Clarity Newsletter #012 This week, I had a conversation with a solopreneur who was frustrated because her content wasn’t “converting.” She had been posting on LinkedIn for three weeks. Three weeks. She was concerned that no one was engaging...
Hey 👋 Are you maximizing your content? Chances are you’re not. Does this sound like your normal process: You create a great piece of content. You click publish on one platform. You’re off to the next great post or article. This tends to be the process...
Creating Clarity Newsletter 010 “I can’t afford it.” “That’s too much for me.” “That’s out of my price range.” Have you ever heard those words or similar ones from a prospect during a sales call? If so,...
