Creating Clarity Newsletter #001 Hi there 👋🏻 I learned the importance of brand in 2012. Before that, I only had a cursory view of brand from my work as a product manager. I didn’t really understand how it applied to people or businesses. Unfortunately for...
One of the biggest challenges micro-business owners face is understanding their “niche.” One reason they struggle with this so much is that they’re focused on the wrong thing. Let’s take a look. === Welcome to the distilled brand happy hour. My...
